The Definition of Business Success

What does business success really mean?

For many business owners, success is elusive.  Statistic show that there is a high failure rate of business start-ups, while surveys also show that the average work week for business owners means more than 50 hours at work.  Other figures show that less than 60% of businesses actually make a profit and less than 20% of businesses have more than 5 employees. 

Just to have survived in business for more than two years could be considered by some to mean they have achieved business success.  However, the reality is that most business owners have just moved from one job they didn't like to a new one that is less secure, harder work and lower paid than they had when they were employed.  Most people going into business never actually define what success means for them and consequently never achieve it.

Most business owners create a business that is dependent on them for its survival.  While you have to work in your business, you still have a job and business success is still elusive.

My definition of business success is to create a business that works so you don't have to.   Isn't that what we all really want when we go into business.  We want a business that works independently of our own input and profitably enough that we can enjoy the lifestyle of our dreams. 

If that sounds like a good definition of business success to you, why not make that your aim and decide to go for it.  Get our free report, The Freedom Challenge to find out how to avoid the mistakes most business owners make, or check out my book, Put Your Business on Autopilot to discover the 7 step system to achieve real business success, personal wealth and freedom to live the life of your dreams.